Women Raise the Game

Brand Identity  |  © 360 Agency + WRTG

Women Raise the Game is a platform honoring the women who helped shape great athletes. 360 Agency engaged me to design an identity* that embodies exclusivity and excitement while evoking emotion, using a color palette inspired by quiet luxury and inspiring confidence. A rising crest, classic typography, and imagery celebrating young talent came together to create a cohesive and compelling brand story. |  *Concepts were presented, not produced.