VegFest Los Angeles

Brand Identity  |  © Towards Freedom

VegFest LA is an annual event hosted by Towards Freedom (TF), celebrating healthy living, compassion for animals, and love for the planet. TF engaged me to create a visual identity reflecting veganism, music, and the environment. We developed the branding, merchandise, collateral, and sponsor guide, strengthening the festival’s fundraising efforts. We also designed apparel for Kids Kingdom, the festival area for little vegans.