Women Raise the Game

Brand Identity  |  © 360 Agency + WRTG

Women Raise the Game is a platform honoring the women who helped make great athletes. 360 Agency engaged me to design an identity* that embodies exclusivity and excitement and evokes emotion, with a color scheme inspired by quiet luxury while inspiring confidence. Using a rising crest and classic font paired with images of championing talent made for a cohesive brand story!  |  *Concepts were presented, but not produced.